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National Conference on Impact of COVID-19, BUEST Baddi

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About National Conference on Impact of COVID-19

National Conference on ‘Impact of COVID-19 on changing business strategies for sustainable business growth ‘will provide a major forum for researchers, academicians and professionals to present their novel ideas in diversified areas of Management, Economics and Social Sciences.

The conference focuses on building a network among the industries and academia by detecting research demand, exchanging best practices through experience in a global context and by deliberating the strategies to deal with the challenges and issues which the society faces through social sciences research.

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Keeping in mind the above realities the School of Management Studies is organizing the 5th one-day National Conference on the theme ‘Impact of COVID-19 on changing business strategies for sustainable business growth ‘on September 09, 2022. National Conference 2022, seeks to provide a platform for the exchange of information, deliberations, cross fertilization of ideas and research outcomes so as to evolve ways and means to address the practical challenges encountered in all aspects of Business Management and Social Sciences.

Title5th National Conference on Impact of COVID-19 on changing business Strategies for sustainable business growth
OrganizerBaddi University of Emerging Sciences and Technology
VenueBaddi, Himachal Pradesh, India
National Conference on Impact of COVID-19, BUEST Baddi
National Conference on Impact of COVID-19, BUEST Baddi

Conference Objectives

The aim of the conference is to bring together leading academic scientists, professionals, researchers and research scholars as well as industrial professionals from all over the country to exchange and share their experience and research results on all aspects and influence on Social Science on Marketing, HRM, Finance in all sphere of Business Management. Original research papers, articles, case studies, are invited on the following themes. These themes are only indicative and not exhaustive.

Conference Topic

Impact of COVID-19 on changing business Strategies for sustainable business growth

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Sub Theme: _


  • Marketing Innovation
  • E-Commerce: Planning & Execution
  • Retailing
  • Branding & Product Strategies
  • Marketing strategy for Business
  • Destination Marketing and Customer Engagement
  • Entertainment Marketing
  • Branding of Professional Services
  • Rural Marketing
  • Buzz Marketing
  • International Marketing
  • Green/Eco-Centric Marketing
  • Marketing Analytics
  • Changing Context of Consumer Behavior
  • Digital Marketing strategies

Operation Management

  • Sustainable Operations Management
  • Supply Chain Management
  • Logistics Management
  • Quality Management
  • Project Management
  • Advances in Inventory Management
  • Behavioral Operations Management

Human Resource Management

  • HR Analytics
  • Building Agile Organizations Sustainable HR practices
  • Strategic Recruitment
  • People, Process and Performance
  • Organizational Learning
  • Spirituality in Organizations
  • Talent & Career Management
  • Empowerment and Engagement
  • Stress management & Psychological Aspects of Workforce
  • Employee Happiness
  • Managing Diversity at Workplace
  • Worklife balance
  • Knowledge Management


  • Innovation in Financial Markets/Services
  • Goods & Service Tax–Opportunities and Challenges
  • Digital Economy: Financial Implications
  • Financial competitiveness
  • Demonetization and its Impact on Indian Economy
  • Sustainable investment to earning Management
  • Business Process Optimization
  • Financial Informatics
  • Managing Business Risk and Performances
  • Green Accounting
  • Internal Control and Auditing


  • Corporate Social Responsibility &Social Business
  • Entrepreneurship for Innovation & sustainability and business Re-engineering
  • Blockchain Technology
  • Artificial intelligence in Marketing
  • Education Policy and Leadership
  • Entrepreneurship
  • Learner Engagement & social media

Important dates

Last date of submission of Abstract: August 16, 2022

Last Date for Submission of Full Paper: August 25, 2022

Confirmation of Acceptance of Full Paper: August 29, 2022

Request for Accommodation: September 07, 2022

Online registration: September 08, 2022

Conference Dates: September 09, 2022

Registration details

All the eligible participating students have to register on the prescribed registration link given below.

Academicians, Corporate Executives, Entrepreneurs: 1000/-

Registration of accompanying author at conference venue: 500/-

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Participant (Non Author): 500/-

Research Scholars: 500/-

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Address & Contact details

School of Management Studies, Baddi University of Emerging Sciences and Technology, Makhnumajra, Distt – Baddi, Himachal Pradesh, Pin – 173205, India

Email: ncimssg@baddiuniv.ac.in

Website: www.baddiuniv.ac.in

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